For Instant Holiday Shopping Gratification you Need Logistics

I recently read that logistics are as essential to the “holiday season as the Christmas tree and the Menorah.” I don’t think I need to do too much convincing at this time of the year for you to appreciate just how true that is. Just open your inbox and you are immediately reminded that if you want your holiday packages delivered before the festivities you better get a move on. As I write this an array of “final hours” emails bombard my inbox.

According to eMarketer “online shoppers in the United States will spend $54.47 billion this holiday season, up 16.8% from $46.63 billion last year.” That is a staggering number and only accounts for one country. It is easy to see why companies like Amazon are expanding fulfillment centers and opening a new 1-million square foot facility (yes, 1 million square feet) in Washington State. With the trend of online shopping only growing, fulfillment centers around the globe will continue to see their business models change to reflect that of the online consumer. Today’s online consumer appreciates the diverse number of stores they can purchase from without leaving home and driving several miles, but it also means that the instant in-store gratification is no longer there. Just because it isn’t there doesn’t mean consumers don’t still want it and for instant gratification you need logistics.

Transportation and logistics companies get items where they need to be as quickly as possible. To minimize hiccups a vital part of this process is managing the hand-held devices that get the packages to your doorstep. From the warehouse where the items are picked, packaged and shipping labels are then printed, to the logistics company picking up the package, scanning the label and then flying and/or driving it to where it nePackages being loadededs to go. The whole time this package is tracked using a hand-held device so you can monitor its progress. If a device goes down or experiences a malfunction you aren’t going to care because you just want your package. But to businesses managing these devices is a critical component of their job after all customer satisfaction is number one. A total mobile device management effectively keeps these devices secure and up and running from anywhere in the world. In any given day there are many different “fires” for businesses to put out and with a reliable device management solution, managing and tracking all their hand-held devices is one less “fire” they need to worry about.

And with that I must go – someone changed their mind on which of the latest video games they wanted and to avoid rush-shipping charges I need to hit purchase.

Happy holidays!

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