The Enterprise Mobility Mix – Consumer and Rugged Mobile Devices

The Mix of Consumer and Rugged Mobile Devices in the Enterprise

Has your experience at retail stores been different lately?  Or perhaps you’ve had a different experience at a medical facility?  Maybe your own work has changed recently.  A significant change across industries has been in the number and types of mobile devices being used by all sorts of workers.  Whether you’ve completed a sales transaction by signing on a smartphone, or checked in at your doctor’s office using a tablet, there is no denying that mobile devices are proliferating in enterprise use cases.

In most mission-critical mobility deployments, enterprises have deployed rugged mobile computers.  Consider the devices carried by parcel couriers, stockroom workers and others.  There’s an obvious need for durability, so that these mobile computers can withstand frequent drops, extreme temperatures, and in some situations, hazardous environments (think oil rigs).  Technologies that help these workers accomplish their tasks include advanced data capture capabilities, such as barcode scanning, RFID, and perhaps payment transaction capabilities.

A retail associate uses a mobile device to check out a consumer

A retail associate uses a mobile device to check out a consumer

As consumers, we don’t often interact with these workers as they complete their tasks.  The use cases are not typically consumer-facing.  However, there is an increasing contingent of enterprises that are placing more mobility into the hands of workers who are visible, and directly interacting with consumers.  These workers are still performing mission-critical activities – particularly in revenue generating roles, for the enterprise.

Over the past few years, companies have explored the evolving smartphone and tablet options for these workers.  In some cases, the benefits of these consumer-grade devices have proven not to be the best fit for the business, due to fragility, theft, or other limitations.  These enterprises have generally opted to revert to the familiar – the rugged mobile computers that are likely being used in traditional task-based use cases.  By contrast, there are enterprises across industries that have chosen and successfully deployed consumer smartphones and tablets into consumer-facing use cases.

There is no denying the selection of enterprise mobility hardware has expanded significantly over the last five years.  Whether going with traditional, rugged mobile computers, or consumer-grade devices, it is exciting to see the accelerated adoption of mobility across enterprises – especially as it gets into the hands of the workers with whom we, as consumers, interact.  However, this also creates a new IT challenge: Some workers are carrying rugged mobile computers, others have consumer devices.  There is overlap in applications and content access as well.  For all these users, there is a bottom line benefit to their mobile productivity.  Fortunately, Wavelink Avalanche is there to be able to ensure all these users – task-oriented and customer-facing, are optimally productive.

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